On February 14, the Benelux edition of the Soltis Tour took place at Guillaume Janssen in Zwolle. This traveling European campaign highlights the latest innovations in solar shading fabrics and systems for industry professionals.
More than 100 solar shading experts and manufacturers gathered in Zwolle for this inspiring event. The guests received a warm welcome from the Guillaume Janssen team. Managing Director Jos Stoit opened the event with a welcome speech, after which the attendees were divided into groups to begin the tour.
Guided Tour with Serge Ferrari and Its Partners
The Serge Ferrari Group was present with two impressive trucks. In the first truck, visitors were given a presentation on the latest Soltis fabric collections. Alongside an extensive explanation, live demonstrations were provided, allowing guests to closely examine and experience the materials. The second truck showcased the products and services offered by the partners of the Soltis Tour.
A Behind-the-Scenes Look at Guillaume Janssen
In addition to the trucks, visitors received an exclusive tour of Guillaume Janssen’s renovated showroom. More than 20 innovative solar shading systems were on display, with the Guillaume Janssen team enthusiastically explaining the various solutions and applications. The tour continued in the fabrication department, where visitors could follow the production process of solar shading fabrics up close—from fabric to finished product.
A Successful Day
Managing Director Jos Stoit looked back on the event with satisfaction: “The Soltis Tour perfectly aligns with our mission. Our products serve a niche market, and by hosting this event at our own location, customers get the opportunity to see and experience our innovations up close. This truly puts the spotlight on Guillaume Janssen’s products.”
Published in Z&R, April 2025. All texts and photos ©Guillaume Janssen.
